Events Production
Fitsole Booth at Shababco
Fitsole sits in a space between Adidas and Nike — a local brand trying to reach the same crowd. Shababco is one of the biggest youth events in Egypt, so the booth had to work hard. It needed to look like it belonged alongside the international names without trying to copy them.
Our Role
We designed the booth, produced it, and managed everything on-site on the day. The goal was simple: make Fitsole impossible to walk past.
What We Delivered
- Booth concept & design
- Full production & fabrication
- On-site setup & management
- Brand alignment & visual consistency
